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Ian DeFelice

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Cookie Policy

Last updated June 16, 2026

Plain-English version: This site uses a couple of basic cookies that make pages work, plus two analytics tools that help me understand how the site is used. There are no advertising cookies and no ad pixel here. Analytics runs with your consent, and you can change your choice any time from the "Cookie preferences" link in the footer.

What cookies are

Cookies are small text files a website saves on your device when you visit. They help a site remember things like your cookie choice, route your traffic to the right server, or count how many people read a page. They don't run programs and they don't read other files on your device.

How I ask for consent

The site uses a geo-aware cookie banner with Google Consent Mode v2. What you see depends on where you are:

  • EU, EEA, UK, and Switzerland: analytics stays off until you choose "Accept." Nothing non-essential runs before that.
  • Everywhere else (including the US): you get a short notice. Analytics runs by default, and you can decline at any time.
  • Global Privacy Control (GPC): if your browser or an extension sends a GPC signal, I treat it as an automatic opt-out of analytics and don't show a banner. This is the legally recognized opt-out under California's CPRA.

You can reopen the banner and change your choice whenever you want using the "Cookie preferences" link in the footer. Even when analytics is declined, Consent Mode lets me see anonymous, modeled traffic totals — never your individual activity.

The cookies and analytics this site uses

defelicehomes.com sets a small number of cookies and uses two analytics tools. Here's the full list:

  • tuscan_consent (first-party, functional, ~1 year) — remembers your cookie choice so the banner doesn't ask again.
  • tuscan_geo (first-party, functional, short-lived) — stores a rough region (EU vs. rest of world) so the banner shows the right consent options. It does not track you across sites.
  • Google Analytics 4 (_ga, _ga_*) — anonymous usage measurement (page views, time on page, what gets clicked). Configured to anonymize and not send personally identifying data. Set by Google. Expires after up to 24 months. Only set once analytics is allowed.
  • PostHog (product/event analytics) — measures how visitors move through the site and which actions happen (for example, starting the readiness quiz or submitting a form), so I can see what's working. It is used for event and product analytics only. PostHog runs through a first-party path on this domain and is turned on or off together with your analytics choice. If you decline, it does not capture.
  • Vercel (functional + privacy-friendly performance metrics) — the platform that hosts the site. It uses functional cookies to route traffic and verify the connection, and collects aggregate, cookieless page-performance and audience metrics. No advertising data.

What this site does not use

No advertising cookies. No retargeting. No Meta/Facebook pixel, no third-party ad networks, and no data brokers. I don't sell or share your data for advertising. The only non-essential analytics on this site are Google Analytics 4 and PostHog, and both follow your consent choice.

Embedded content

If a page on this site embeds an external player (a Calendly scheduler, a YouTube video, a map), that embedded service may set its own cookies according to its own policy. Those services are operated by third parties and their cookies are not under my control. Their policies:

If a page on the site uses one of these, it will be visible — there's no hidden tracking.

How to turn cookies off

  • Cookie preferences. Use the "Cookie preferences" link in the footer to reopen the banner and accept or decline analytics any time.
  • Browser settings. Every modern browser lets you block or delete cookies. Blocking all cookies will not break this site, but may break other sites you use.
  • Google Analytics opt-out. Install the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout to be invisible to GA4 across every site that uses it.
  • Private/Incognito browsing. Cookies set in a private window are deleted when the window closes.

Global Privacy Control and Do Not Track

This site honors Global Privacy Control (GPC) as an automatic opt-out of analytics. Some browsers also send an older Do Not Track header; there is no industry-wide standard for it, so I rely on GPC and your banner choice instead.

If something changes

If I add or remove a cookie or analytics tool, I'll update this page and bump the "Last updated" date. The Privacy Policy gets updated at the same time so the two are always in sync.

Contact

Cookie questions: ian@defelicehomes.com

Last updated 2026-06-16.